{"id":9824,"date":"2026-09-21T13:44:25","date_gmt":"2026-09-21T11:44:25","guid":{"rendered":"https:\/\/acreto.se\/2026\/09\/21\/weve-been-working-on-something-new\/"},"modified":"2026-09-21T13:44:25","modified_gmt":"2026-09-21T11:44:25","slug":"weve-been-working-on-something-new","status":"publish","type":"post","link":"https:\/\/acreto.se\/en\/2026\/09\/21\/weve-been-working-on-something-new\/","title":{"rendered":"We&#8217;ve been working on something new"},"content":{"rendered":"\n<p>Acreto is now taking a major step toward becoming an even more comprehensive provider of mosquito protection solutions. To complement our Myggj\u00e4vlar product line, we will soon be launching Bugly\u2014a brand-new brand focused on the future of mosquito protection applied directly to the skin. <br\/><br\/>This is a project that\u2019s particularly close to our hearts. Bugly was created by us here at Acreto, where we developed the entire visual identity ourselves\u2014from the brand identity and graphic concept to the packaging design. Being able to follow and shape a new brand from the initial ideas to a finished product is both incredibly fun and something we\u2019re very proud of.  <br\/><br\/>Bugly is based on Citriodiol\u00ae, an active ingredient extracted from lemon eucalyptus oil; it is therefore a plant-based product that offers effective protection against mosquitoes, midges, ticks, deer flies, and horseflies, among others.<br\/><br\/>We still have a few pieces of the puzzle left before everything is completely finished\u2014and we\u2019ll of course share much more about Bugly down the road.<br\/>The launch is scheduled for the 2027 mosquito season. But we\u2019re simply a little too proud to wait until then. That\u2019s why we thought we\u2019d give you a few glimpses right now of the design process and the journey behind our new brand.  <br\/><br\/>More Bugly is coming. You can be sure of that! <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-1024x1024.jpg\" alt=\"\" class=\"wp-image-9802\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"961\" height=\"961\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2.jpg\" alt=\"\" class=\"wp-image-9805\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2.jpg 961w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/2-680x680.jpg 680w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-1024x1024.jpg\" alt=\"\" class=\"wp-image-9808\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/3.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1920\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-1024x1024.jpg\" alt=\"\" class=\"wp-image-9811\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/4.jpg 1920w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-1024x1024.jpg\" alt=\"\" class=\"wp-image-9814\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/5.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-1024x1024.jpg\" alt=\"\" class=\"wp-image-9817\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/6.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-1024x1024.jpg\" alt=\"\" class=\"wp-image-9820\" srcset=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-1024x1024.jpg 1024w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-300x300.jpg 300w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-150x150.jpg 150w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-768x768.jpg 768w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-1536x1536.jpg 1536w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7-680x680.jpg 680w, https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/7.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Acreto is now taking a major step toward becoming an even more comprehensive provider of mosquito protection solutions. To complement our Myggj\u00e4vlar product line, we will soon be launching Bugly\u2014a brand-new brand focused on the future of mosquito protection applied directly to the skin. This is a project that\u2019s particularly close to our hearts. Bugly&#8230;<\/p>\n","protected":false},"author":38,"featured_media":9803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-9824","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>We&#039;ve been working on something new - ACRETO | Varum\u00e4rkesbyggande distribut\u00f6r<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acreto.se\/en\/2026\/09\/21\/weve-been-working-on-something-new\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"We&#039;ve been working on something new - ACRETO | Varum\u00e4rkesbyggande distribut\u00f6r\" \/>\n<meta property=\"og:description\" content=\"Acreto is now taking a major step toward becoming an even more comprehensive provider of mosquito protection solutions. To complement our Myggj\u00e4vlar product line, we will soon be launching Bugly\u2014a brand-new brand focused on the future of mosquito protection applied directly to the skin. This is a project that\u2019s particularly close to our hearts. Bugly...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acreto.se\/en\/2026\/09\/21\/weve-been-working-on-something-new\/\" \/>\n<meta property=\"og:site_name\" content=\"ACRETO | Varum\u00e4rkesbyggande distribut\u00f6r\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-21T11:44:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acreto.se\/wp-content\/uploads\/2026\/09\/1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Melissa Sondell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melissa Sondell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/\"},\"author\":{\"name\":\"Melissa Sondell\",\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/#\\\/schema\\\/person\\\/7526c22d37fe7431966826ceafdcb6b8\"},\"headline\":\"We&#8217;ve been working on something new\",\"datePublished\":\"2026-09-21T11:44:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/\"},\"wordCount\":235,\"image\":{\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/acreto.se\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/1.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/\",\"url\":\"https:\\\/\\\/acreto.se\\\/en\\\/2026\\\/09\\\/21\\\/weve-been-working-on-something-new\\\/\",\"name\":\"We've been working on something new - 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