our E-commerce manager Juhani participates in the podcast: Business Blueprint by eComero our E-commerce manager Juhani participates in the podcast: Business Blueprint by eComero
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August 2025

our E-commerce manager Juhani participates in the podcast: Business Blueprint by eComero
eComero Business Blueprint with Juhani Mäkinen talking about e-commerce strategies.

‘We have a way too complex business model, it will never work in an e-commerce’
Never said Juhani Mäkinen and his team at Acreto AB

Instead, Acreto has created a fantastic solution to combine 17 unique brand sites, in complex hybrid model with B2B and B2C, where all customers get the right experience no matter where they come from.
This by ingeniously building two of the most common e-commerce platforms into a unique combination.

Listen to Juhani’s wisdom and more about the digital journey Acreto is on in the Business Blueprint episode

You can find the link to Spotify HERE!

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Acreto AB is a Swedish importer and distributor of well-known brands, focusing on electrical, hardware, DIY and gardening retail, as well as major department stores and wholesalers. We’re a privately owned company founded in 2005, headquartered in lovely Gothenburg, with retailers across Sweden.

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