‘We have a way too complex business model, it will never work in an e-commerce’
Never said Juhani Mäkinen and his team at Acreto AB

Instead, Acreto has created a fantastic solution to combine 17 unique brand sites, in complex hybrid model with B2B and B2C, where all customers get the right experience no matter where they come from.
This by ingeniously building two of the most common e-commerce platforms into a unique combination.

Listen to Juhani’s wisdom and more about the digital journey Acreto is on in the Business Blueprint episode

You can find the link to Spotify HERE!