Yesterday marked another networking event organized by TV4, where a wonderful group of female marketing directors and brand managers meet regularly to find inspiration, share experiences, discuss current issues, and—above all—learn from one another.

This time, we gained fantastic insights into leadership from Pernilla Ivarsson, HR Director at TV4, who shared her experiences and thoughts on what makes for strong and sustainable leadership. We also got an inspiring and entertaining look at the power of fashion ahead of the upcoming election. Fashion journalist Frida Zetterström spoke eloquently about how our clothes communicate far more than we might realize—and how color, style, and garments can convey both messages and strong symbolic meanings.
It was so exciting to hear two such different perspectives in a single evening—and at the same time, to come away with so many thoughts to reflect on.

The evening wrapped up with a wonderful dinner at Cheri Lee and, as is customary, a well-stocked goodie bag. This time, it included gifts from Yankee Candle and Mr. Mosquito, among others.

A big thank you to TV4 for yet another inspiring, enjoyable, and very well-organized evening!