When working with products designed to evoke a certain feeling, the surroundings are just as important as the product itself. Our scented candles are all about ambiance, warmth, and the feeling of a cozy home, while our mosquito repellents belong where we most want to enjoy the summer—outdoors, close to nature.
That’s why we devote a lot of time and care to finding settings where our products can truly shine and where we can create content that feels both inspiring and authentic.

This time, we found an amazing cabin in Dalsland, about two hours from Gothenburg. So the marketing department packed the car full of products, camera equipment, props, and various other items that “might come in handy”—and set off for a full day of content production. And what a setting we got to work in!

During an intense day, we produced both photos and video for upcoming campaigns and social media. Cozy indoor settings set the stage for our scented candles, while the natural surroundings of the cabin gave us just the right vibe for our mosquito repellent products. A lot of work goes into a single photo or video clip that might only be visible for a few seconds in the feed. But that’s also one of the most enjoyable parts of marketing—getting to build settings, evoke emotions, and showcase the products in the contexts where they truly belong.

A full day in Dalsland hopefully gave us enough content to last for many days to come. And the office for the day? It definitely could have been worse. 😉